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CAMPAIGN · 2021

Salvatori — Reel Emozionale

An emotional promotional reel for Salvatori, from editing and 2D graphics to showroom LED-wall delivery

EditingPost-productionMotion graphicsDesign
Client
Salvatori
Year
2021
Role
Editing, Post-production, Motion graphics
Industry
Design
18stock images sourced
288×144cm · showroom LED wall
01

The reel

Production and editing of a promotional reel: a montage of clips and photographs, 2D text graphics, 18 stock images sourced for the piece and several post-production days. The project was reviewed on Frame.io and the final version was delivered in August 2021.

02

Made for the showroom

I coordinated the technical specifications so the content would play correctly on the showroom's LED wall, which measures 288 × 144 cm.

03

Art direction and brand

I followed the brand's art direction to give the videos a minimalist, conceptual and immersive visual-art approach, using the corporate typefaces and the official colour palette.

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